Welcome to Formula Fresh. Your privacy is important to us, and we are committed to protecting the personal information you share with us. This Privacy Policy outlines how we collect, use, and protect your information when you visit our website or use our services.

1. Information We Collect

We collect information to provide better services and improve your shopping experience. The types of information we collect include:

a. Personal Information

• Name

• Email address

• Phone number

• Billing and shipping address

• Payment details (processed securely through third-party payment processors)

b. Non-Personal Information

• Browser type and version

• Device information (e.g., operating system, screen resolution)

• IP address

• Browsing behavior on our website (e.g., pages viewed, time spent)

• Cookies and similar tracking technologies

2. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders

• Communicate with you about your orders, promotions, and updates

• Improve our website and services

• Personalize your shopping experience

• Detect and prevent fraud or unauthorized activities

• Comply with legal obligations

3. How We Share Your Information

We respect your privacy and only share your information as necessary to provide our services or as required by law. This includes:

• Service Providers: Third-party vendors who assist with payment processing, shipping, marketing, and analytics.

• Legal Obligations: When required to comply with legal processes or protect against harm.

• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Remember your preferences

• Analyze website traffic and usage

• Provide targeted advertisements

You can manage your cookie preferences through your browser settings. Note that disabling cookies may affect your experience on our site.

5. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access, correct, or delete your personal information

• Opt-out of marketing communications

• Restrict processing of your information

• Data portability

• Withdraw consent (if applicable)

6. Data Security

We implement industry-standard measures to protect your personal information, including encryption and secure servers. However, no method of transmission or storage is 100% secure. By using our services, you acknowledge and accept these risks.

7. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these websites and encourage you to review their privacy policies.

8. Children’s Privacy

Our website is not intended for individuals under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We encourage you to review this page periodically. Changes will be effective as of the date posted.

Thank you for trusting Formula Fresh with your information. We are committed to keeping your data safe and secure while providing you with a fresh and seamless shopping experience.